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May 21, 2007

Blue Cross of California Introduces Resource Advisor(TM)

Today's employees face the challenge of balancing the day-to-day demands of work and the stresses of everyday life -- parenting, elder care, financial burdens, or more life changing events such as the loss or disablement of a loved one. Blue Cross of California has introduced Resource Advisor(TM), a new program designed to offer employees resources that help to improve well being and manage problems before they become an emotional or financial burden. Resource Advisor is a service provided to all large employers enrolled in life coverage offered by BC Life & Health Insurance Company.

Resource Advisor offers to employees and their dependents free, confidential access to a spectrum of life and work resources, including:

-- Convenient access for employees and family members to 24/7 consultation and referral services via toll-free phone number -- Online access for employees and family members to extensive work/life and legal/financial resources, including financial power of attorney, on-line will and living will preparation as well as identity theft information -- Face-to-face legal and telephonic financial professional consultations for the employee -- Beneficiaries dealing with the loss of an employee with life coverage qualify for face-to-face licensed mental health, legal and telephonic financial consultations

"Resource Advisor offers solutions that can help employees and family members who are dealing with difficult emotional or financial issues," said Nicholas Brecker, president, BC Life & Health Insurance Company. "Provided as part of our Life products, these valuable resources may improve employees' productivity and maintain quality of life."

The innovative new feature of Resource Advisor is just one example of what Blue Cross of California is doing to design a benefit portfolio that helps protect businesses and employees against the financial consequences of a death. With the unique contract flexibility and consultative approach employers receive, they are able to craft a benefit package that includes group term life, supplemental/optional life, and accidental death and dismemberment to create the ideal group and voluntary benefit package.

Click here for your free California health insurance quote!

Posted by healthinsurance at May 21, 2007 02:50 PM

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